Et kæmpe stort tillykke til de vindende bureauer og annoncører, og et lige så stort tak til alle der indsendte deres bidrag til #diamanten17


Vinderne af specialpriserne er:


Årets Bureau: & Co.


Publikumsprisen: Coop membership app  /  Coop Danmark  /  Hello Group, Greener Pastures

Futureprisen: An apple a day  /  Alexander MacKenzie, Rikke Mønster og Daniel Shailesh  /  Nørgaard Mikkelsen


Pioneerprisen: Jorge Hernandez, Founder, Molamil 

Craft

UX

Residente

Hello Monday for Residente

RESPONSIVE DESIGN

Genesis II

Uncle Grey/MediaMonks for Weber

DIGITAL DESIGN

Hollow

Hello Monday for Katie Paterson

Technology

USE OF WEB TECHNOLOGY

Code the Wave

Molamil/Trouble for B&O Play / Scarlet Pleasure

USE OF APP TECHNOLOGY

WeShare

Hello Group/Trifork for MobilePay

USE OF SOCIAL TECHNOLOGY/API

Chat Travel

Uncle Grey for Cheapflights

INNOVATIVE USE OF TECHNOLOGY

Oticon OPN VR

Molamil for Oticon

RESPONSE/REAL TIME ACTIVITY

WeShare

Hello Group/Trifork for MobilePay

Strategy

CAMPAIGN STRATEGY

The DNA Journey

&Co. / NoA/Bacon for momondo

DIGITAL CROSS CHANNEL STRATEGY

Do it Forever

Robert/Boisen & Like-minded/Gobsmack Productions for Spies Travels

SOCIAL MEDIA STRATEGY

The Fast News - sandheden om McDonald's Danmark

DDB Copenhagen/OMD Danmark for McDonald's Danmark

DATA DRIVEN MARKETING STRATEGY

Struers Lead Engine

Klausen + Partners for Struers

Content & Entertainment

LONG FORM FILM

The DNA Journey

&Co./NoA/Bacon for momondo

SHORT FORM FILM

Do it Forever

Robert/Boisen & Like-minded/Gobsmack Productions for Spies Travels

STORYTELLING

The DNA Journey

&Co./NoA/Bacon for momondo

GAMIFICATION

Deloitte Pitstop

Molamil/Beginr for Deloitte

INTERACTIVE CONTENT

Casting by Blockbuster

Joined/Molamil for Blockbuster

CROSS PLATFORM CONTENT

Faxe Kondi - Er det sport?

Bates Y&R/Mindshare for Faxe Kondi

USE OF INFLUENCERS

Mindre hud i solen

&Co./NoA for Kræftens Bekæmpelse & Trygfonden

Platforms

MOBILE PLATFORM

WeShare

Hello Group/Trifork for MobilePay

EMERGING PLATFORM

Oticon OPN VR

Molamil for Oticon

Sponsorer